Xfinity | A Holiday Reunion

In today’s world, it’s easy to forget what the holidays are really about. To remind people to enjoy this special time with their loved ones, we brought two of the most iconic childhood friends in film history back together. The spot trended as the #1 video globally on Youtube and has amassed over 218 million views to date.

We documented the project from start to finish to give E.T. fans a peek behind the curtain and show just how much detail went into the film.

We also worked with renowned illustrator, Paul Shipper, to create a full-on movie poster, elements of which were used throughout the campaign.